Visual Identity, Catalogue & Social Media Design | Lockdown Art Residency (2020)

Project Overview

To create the visual identity and catalogue design for a collective art residency reflecting on artists’ experiences during the Covid-19 lockdown.

My role

I developed the concept, logo and collateral design for the residency, including adaptations for social media.

- Designed a logo using a bold sans serif font, incorporating a stylised padlock as the letter ‘O’ to symbolise living in enclosed spaces during lockdown.

- Extended the concept into a catalogue design, maintaining visual coherence through the colour palette, typography, and spatial layout.

- Created logo variations for different platforms, optimising for social media.

- Applied colour symbolism (red and yellow for danger and alert) to reinforce the residency’s reflective theme.

Software used: Adobe Illustrator and Adobe Photoshop.

Catalogue Cover Design

Page Featuring Artist Yoonhee Cho

Page Featuring Artist Caglar Tahiroglu

Poster Design