Logo Design and Basic Visual Identity for Tech | IDC Security

Project Overview

This project involved designing a logo and basic logo guidelines for a cybersecurity start-up, emphasizing digital identity verification, controlled data access, and backend security.

Logo Concept & Design

Based on the client’s initial sketch, I designed a monogram for the IDC acronym, creating a customised font that reflects the curves and interwoven links of a fingerprint, as referenced in the client’s original concept.

To reinforce security and trust, I integrated the monogram into a stylized shield-shaped padlock, following the client’s requirements.

I paired the monogram with a medium-thickness sans-serif typeface, ensuring clarity and professionalism.

The colour palette was sampled from the original sketch and refined for a more vibrant appearance, with an added gradient to enhance depth.

Deliverables

- Condensed and extended logo variations for flexible application.

- A logo specification document detailing colors, typography, and usage guidelines.